Khatijah Mehmed | Creative Content Developer | ePromoters
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Khatijah Mehmed

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Bing Ads vs. Google Ads: Which Ad Platform is Right For You
Bing Ads vs. Google Ads: Which Ad Platform is Right For You 1772 1020 Khatijah Mehmed

In the ever-evolving world of digital marketing, Pay-Per-Click (PPC) advertising remains a powerful tool for businesses to reach their target audience and drive conversions. Two major players in the PPC arena are Bing Ads and Google Ads, both offering unique advantages and strategies. To navigate this terrain effectively, you need a reliable partner in the form of a digital marketing agency, and ePromoters stands out as the best PPC services provider. In this comprehensive guide, we will delve into the intricacies of Bing Ads and Google Ads, compare their strengths and weaknesses, and show you why ePromoters is your ideal partner in harnessing the full potential of these platforms.

Bing Ads – Microsoft’s Contender in the PPC Battle

Bing Ads, powered by Microsoft, is often considered the underdog in the world of PPC advertising when compared to Google Ads. However, it has steadily carved out its niche and offers some compelling reasons for businesses to consider it as part of their digital marketing strategy.

Advantages of Bing Ads

  1. Less Competition: One of the standout benefits of Bing Ads is that there is less competition compared to Google Ads. This means that your ads may be more visible to your target audience and have a lower cost per click (CPC).
  2. Demographic Targeting: Bing’s partnership with Microsoft allows for precise demographic targeting. You can tailor your ads to reach specific age groups, genders, and even income levels, ensuring that your message reaches the right people.
  3. Bing’s Integration with Windows: Bing is the default search engine for Windows devices, including Windows 10 and Xbox. This integration can be advantageous if your target audience predominantly uses Microsoft products.
  4. Lower CPC: Due to the reduced competition on Bing, you can often enjoy a lower CPC. This can be a cost-effective option for businesses, especially those with a tight advertising budget.

Drawbacks of Bing Ads

  1. Smaller Audience: While Bing Ads has a substantial user base, it pales in comparison to Google’s reach. This means that you may miss out on a significant portion of your target audience by relying solely on Bing Ads.
  2. Limited Ad Extensions: Google Ads offers a wide range of ad extensions to enhance your ad’s visibility and effectiveness. Bing Ads, on the other hand, has a more limited selection of extensions.
  3. Less Advanced Features: Google Ads often leads the way in terms of innovative advertising features and tools. Bing Ads tends to follow suit but may lag behind when it comes to cutting-edge features.

Google Ads – The PPC Giant

Google Ads is synonymous with PPC advertising, and for a good reason. It boasts a massive user base and a plethora of tools and features designed to help advertisers reach their goals.

Google-ads-services-epromoters-campaign-optimizer

Advantages of Google Ads

  1. Vast Audience Reach: Google is the world’s most popular search engine, with billions of daily searches. This means your ads have the potential to reach a massive global audience.
  2. Comprehensive Ad Extensions: Google Ads provides a wide array of ad extensions, such as sitelinks, callouts, and structured snippets, which allow you to provide more information and engage your audience effectively.
  3. Advanced Targeting Options: Google’s data-rich environment enables precise targeting. You can tailor your ads based on user behavior, interests, demographics, and even specific keywords.
  4. Innovative Tools: Google Ads consistently introduces new features and tools to improve ad performance, such as responsive search ads and smart bidding strategies.

Drawbacks of Google Ads

  1. High Competition: With its vast user base comes intense competition. This often leads to higher CPCs, making it more challenging for businesses with limited budgets.
  2. Complexity: The wealth of features and options in Google Ads can be overwhelming for newcomers. It takes time and expertise to fully leverage the platform’s capabilities.
  3. Quality Score Dependency: Google heavily relies on Quality Scores to determine ad placement and costs. Maintaining a high Quality Score can be challenging and requires ongoing optimization.

ePromoters – Your Trusted Partner in PPC Advertising

Now that we’ve explored the strengths and weaknesses of Bing Ads and Google Ads, it’s crucial to highlight the role of a skilled digital marketing agency in maximizing the potential of these platforms. When it comes to PPC services, ePromoters stands out as the best choice for several compelling reasons.

Expertise in Both Platforms

ePromoters boasts a team of experienced PPC specialists who are well-versed in both Bing Ads and Google Ads. This expertise ensures that your campaigns are crafted with precision and optimized for maximum results, regardless of the platform.

Tailored Strategies

Every business is unique, and ePromoters understands this. They don’t believe in one-size-fits-all solutions. Instead, they work closely with each client to create custom PPC strategies that align with specific goals, budgets, and target audiences.

Cost-Effective Campaigns

ePromoters is known for its ability to stretch your advertising budget to its maximum potential. Whether it’s leveraging the cost advantages of Bing Ads or optimizing your Google Ads campaigns to reduce CPC, they prioritize efficiency and cost-effectiveness.

Transparent Reporting

Transparency is a cornerstone of ePromoters’ service. They provide detailed, easy-to-understand reports that give you insights into your campaign’s performance. You’ll always know where your advertising dollars are going and what results you’re achieving.

Ongoing Optimization

PPC advertising is not a one-and-done endeavor. It requires constant monitoring, testing, and optimization. ePromoters is committed to fine-tuning your campaigns to ensure they consistently deliver the best possible results.

Comprehensive Digital Marketing Services

While PPC advertising is a powerful tool, ePromoters offers a full suite of digital marketing services to help you achieve a holistic online presence. From SEO to social media marketing, they have the expertise to cover all aspects of your digital strategy.

Here’s a comparison table summarizing the key differences between Google Ads and Bing Ads:

Aspect Google Ads Bing Ads
Market Share Dominant globally with a vast user base Smaller market share, but still substantial
Competition High competition often leads to higher CPC Lower competition, potentially lower CPC
Ad Extensions Offers a wide range of ad extensions Has a more limited selection of extensions
Targeting Options Provides advanced targeting options Offers precise demographic targeting
Innovative Features Introduces innovative tools and features May lag behind in adopting cutting-edge features
Default Search Engine N/A Default search engine for Windows devices
Quality Score Highly dependent on Quality Scores Less emphasis on Quality Scores
Audience Reach Global reach with billions of daily searches Smaller audience but still substantial
Complexity Complex interface with a learning curve More straightforward interface
What are Bing Ads and Google Ads?

Bing Ads and Google Ads are online advertising platforms that allow businesses to create and display ads on search engine results pages and other online properties. They operate on a pay-per-click (PPC) model, where advertisers pay only when someone clicks on their ad.

Which platform has a larger user base, Google Ads or Bing Ads?

Google Ads has a significantly larger global user base compared to Bing Ads. Google is the most widely used search engine worldwide, making Google Ads the go-to choice for businesses looking to reach a vast audience.

Is Bing Ads a cost-effective alternative to Google Ads?

Yes, Bing Ads can be a cost-effective alternative to Google Ads. Due to lower competition, Bing Ads often have a lower cost per click (CPC), making it an attractive option for businesses with limited advertising budgets.

What types of ad extensions are available in Google Ads and Bing Ads?

Google Ads offers a wide range of ad extensions, including sitelinks, callouts, structured snippets, and more. In contrast, Bing Ads has a more limited selection of ad extensions.

Which platform provides more advanced targeting options?

Google Ads provides advanced targeting options that leverage Google’s extensive user data, allowing advertisers to target users based on behavior, interests, demographics, and specific keywords. Bing Ads, on the other hand, offers precise demographic targeting.

Are there any unique advantages to using Bing Ads?

Yes, Bing Ads has some unique advantages, such as less competition, demographic targeting, and integration with Windows devices. These factors can make it a viable choice for businesses looking to target specific demographics or regions.

How can ePromoters help with PPC advertising on both platforms?

ePromoters is a digital marketing agency with expertise in both Google Ads and Bing Ads. They can create tailored PPC strategies, optimize campaigns for maximum results, and provide transparent reporting to help businesses succeed in the world of online advertising.

What are some challenges associated with Google Ads?

Google Ads can be highly competitive, leading to higher CPCs. The platform’s complexity may also pose a challenge for newcomers, as it requires a learning curve to use effectively.

What is the role of Quality Score in Google Ads and Bing Ads?

Quality Score is a metric used in Google Ads to measure the quality and relevance of your ads and landing pages. It heavily influences ad placement and costs. In Bing Ads, while Quality Score is considered, it may have less emphasis compared to Google Ads.

Can I use both Google Ads and Bing Ads in my advertising strategy?

Yes, many businesses use both Google Ads and Bing Ads in their advertising strategies. This approach allows them to maximize their reach and target different audiences effectively.

Conclusion

In the battle of Bing Ads vs. Google Ads, the right choice for your business depends on your specific goals, budget, and target audience. Both platforms offer unique advantages and challenges. However, what remains constant is the need for expert guidance to navigate these intricate landscapes successfully.

ePromoters, as the best PPC services provider, offers you the expertise and support you need to excel on both Bing Ads and Google Ads. Their tailored strategies, cost-effective campaigns, and commitment to ongoing optimization make them the ideal partner for businesses looking to make the most of their PPC advertising efforts. Whether you’re just starting with PPC or looking to enhance your existing campaigns, ePromoters is your trusted ally in the world of digital marketing.

Call 0311 7171 520 or submit a contact from and we will be in touch as soon as possible.

How AI SEO is Changing Our Search
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How AI SEO is Changing Our Search
How AI SEO is Changing Our Search 1078 495 Khatijah Mehmed

The world of search engine optimization (SEO) is constantly evolving, and artificial intelligence (AI) is playing a major role in that change. AI SEO tools are becoming increasingly sophisticated, and they are helping businesses to improve their search rankings in a number of ways.

One of the most important ways that AI SEO is changing our search is by making it easier to find the information we need. AI tools can analyze search queries and understand the user’s intent, which allows them to deliver more relevant results. This is especially helpful for long-tail keywords, which are more specific and less competitive than short-tail keywords.

Another way that AI SEO is changing our search is by making it more personalized. AI tools can track our search history and preferences, and they can use this information to deliver more relevant results. This means that we are more likely to see the information that we are actually looking for, rather than a bunch of irrelevant results.

In addition to making search more relevant and personalized, AI SEO is also making it more efficient. AI tools can automate many of the tasks involved in SEO, such as keyword research and content optimization. This frees up time for businesses to focus on other aspects of their marketing, such as creating great content and building relationships with their audience.

Overall, AI SEO is having a major impact on the way we search. It is making search more relevant, personalized, and efficient. As AI technology continues to develop, we can expect to see even more changes in the way we search in the future.

Here are some specific examples of how AI SEO is changing our search:

  • AI-powered keyword research tools can help businesses to find the most relevant keywords for their target audience. These tools can analyze search trends, identify long-tail keywords, and even suggest keyword combinations that are likely to generate high-quality traffic.
  • AI-powered content optimization tools can help businesses to create content that is optimized for search engines. These tools can analyze content for keyword density, readability, and other factors that are important for search rankings.
  • AI-powered link building tools can help businesses to build high-quality backlinks to their website. These tools can identify relevant websites to reach out to, and they can even help to automate the link building process.

As AI SEO continues to develop, we can expect to see even more changes in the way we search. For example, we may see AI-powered search engines that are able to understand natural language queries and deliver results that are tailored to our individual needs. We may also see AI-powered tools that help businesses to track their search performance and make adjustments to their SEO strategy accordingly.

The future of AI SEO is very exciting. It has the potential to make search more relevant, personalized, and efficient than ever before. As AI technology continues to develop, we can expect to see even more changes in the way we search.

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ePromoters: Boosting Online Visibility for KTF Multan
ePromoters: Boosting Online Visibility for KTF Multan 150 150 Khatijah Mehmed

In today’s digital era, having a strong online presence is crucial for businesses to thrive. KTF Multan (Khawaja Tex Fabrics Multan), a renowned textile company specializing in Multani bedsheets, cushion covers, and khes, understands the importance of embracing digital marketing strategies. To ensure their success in the online realm, KTF Multan has partnered with ePromoters, a leading digital marketing agency. With their expertise in SEO, website development, and marketing, ePromoters has been instrumental in enhancing KTF Multan’s visibility, reaching a wider audience, and driving growth. In this blog post, we will explore how ePromoters has taken KTF Multan’s online presence to new heights.

Optimizing SEO for Increased Visibility:

Search Engine Optimization (SEO) plays a pivotal role in determining a website’s organic search rankings. ePromoters recognizes this and has implemented comprehensive SEO strategies for KTF Multan. By conducting thorough keyword research, optimizing on-page elements, creating engaging content, and building high-quality backlinks, ePromoters has significantly improved KTF Multan’s search engine rankings. As a result, KTF Multan’s website now appears prominently in search results, leading to increased organic traffic and better brand exposure.

Revamping the Website:

ePromoters understood the significance of a visually appealing and user-friendly website for KTF Multan. They meticulously redesigned and optimized KTF Multan’s website to provide an immersive and seamless browsing experience to visitors. The new website showcases KTF Multan’s exquisite product range, highlights their craftsmanship, and emphasizes their commitment to quality. With an intuitive interface, easy navigation, and responsive design, the website now caters to both desktop and mobile users effectively.

Strategic Content Marketing:

Content marketing is a powerful tool for building brand authority and engaging with the target audience. ePromoters recognized this opportunity and developed a content marketing strategy tailored to KTF Multan’s unique offerings. By creating informative and visually appealing blog posts, social media content, and product descriptions, ePromoters has successfully showcased KTF Multan’s expertise in Multani textiles. Through strategic distribution and promotion of this content across various platforms, ePromoters has attracted a larger audience, increased brand awareness, and fostered customer loyalty.

Social Media and Online Advertising:

Harnessing the power of social media and online advertising, ePromoters has amplified KTF Multan‘s reach and visibility. By identifying the target market and utilizing platforms such as Facebook, Instagram, and Google Ads, ePromoters has crafted engaging campaigns that showcase KTF Multan’s unique products to the right audience. These campaigns have not only generated increased traffic to the website but have also resulted in higher conversions and sales.

Monitoring and Analytics:

ePromoters understands the importance of data-driven decision making. They regularly monitor and analyze KTF Multan’s website and marketing campaigns using advanced analytics tools. This allows them to gain valuable insights into user behavior, campaign performance, and conversion rates. By leveraging this information, ePromoters makes data-backed optimizations, continuously improving KTF Multan’s online presence and ensuring the best possible outcomes.

With the assistance of ePromoters, KTF Multan has successfully embraced the digital landscape and positioned itself as a prominent player in the online marketplace. Through effective SEO strategies, an enhanced website, engaging content marketing, and targeted advertising, KTF Multan has experienced increased visibility, brand awareness, and customer engagement. ePromoters’ expertise and dedication have played a vital role in helping KTF Multan showcase their exquisite Multani textiles to a global audience and achieve sustainable growth in the digital realm.

Place Orders for Multani Bedsheets from KTF Multan:

Are you interested in adorning your home with the beauty of Multani bedsheets? Look no further than KTF Multan. With their exceptional craftsmanship and commitment to quality, KTF Multan offers a stunning range of Multani bedsheets that are sure to elevate your living space. To place an order for Multani bedsheets or explore their product catalog, you can visit KTF Multan’s website or reach out to their customer support team. Experience the essence of Multani textiles in the comfort of your own home with KTF Multan’s exquisite collection.

Remember, ePromoters can help you enhance your digital marketing efforts, while KTF Multan can fulfill your desire for authentic Multani bedsheets. Embrace the digital age and the cultural heritage of Multan with the assistance of these exceptional entities.

Contact ePromoters for Digital Marketing Services:

If you are a business looking to enhance your online presence and achieve remarkable results, ePromoters is your go-to digital marketing agency. Their team of experts specializes in SEO, website development, content marketing, social media management, and online advertising. By leveraging their expertise, you can take your business to new heights and reach your target audience effectively. To inquire about their services or discuss your digital marketing needs, you can contact ePromoters through their website or reach out to their dedicated team.

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ePromoters Drives Your Digital Journey in a Promised Way: GoodFirms 
ePromoters Drives Your Digital Journey in a Promised Way: GoodFirms  150 150 Khatijah Mehmed

ePromoters Drives Your Digital Journey in a Promised Way: GoodFirms 

You will always have a good business chance when securing higher positions at SERPs and have goodwill in the market. Your brand image will work positively and will help you secure some good leads too. However, an efficient digital marketing partner would make things go easier for your business and ePromoters is no more an exception.

ePromoters is a fruitful coordination of creative minds, technology enthusiasts, strategists, developers, designers, marketers, inventors, and storytellers. The company comes among the leading digital marketing service providers in Pakistan and pursues relationships with its clients, employees, and partners based on quality, transparency, mutual trust, persistence, and integrity. 

Established in 2017, ePromoters assures qualitative digital marketing that drives results. It is a full-service promotion and marketing agency that provides a wide range of services to clients from all industries. It is a B2B, and B2C lead generation and business development company that holds a fresh and lenient perspective on software engineering, technology, and solution design. 

The wide range of services offered by the company include WordPress Design, Social Media Marketing, SEO, Logo Designing, Search Engine Marketing, Engaging Email Marketing, Website and Application Development, Tracking and Analysis throughout the world. 

The team of experienced and talented professionals at the company work together to ensure you get the best results. It also shows the design creativity to bring you an attractive playing field to capture market opportunities. Remote supplies is a new trend facilitated from the pandemic that saves your time and energy and the major projects of the company are with Amazon and eBay that expanded its reach towards meeting customer demands. 

ePromoters aids your business with a little extra boost than just the organic growth online by incorporating paid advertisements and promoted posts to maximize your message. It initiates the Search Engine Marketing practices to push your way towards the top of search results. This involves more than a basic SEO plan where the company analyzes what exactly needs to be done to reach your website to the top of SERPs and make it stay there for long in a most efficient and cost-effective manner. 

Efficient Social Media Platform Management enables ePromoters to take care of every post on social platforms for your business. The team controls timing, content, and engagement to make your business’s social media presence as the most relieving and stress-free part of your business. It gives significant focus on listening and analytics with accurate results and timely data management and all this is the reason why the company ranks as a top digital marketing company in Pakistan and is expanding its reach in the GoodFirms listings. 

GoodFirms and other leading review and rating firms appreciate as well as recognize the potentials and abilities of ePromoters that also offers Website Development & Designing, E-Commerce Solutions, Graphic Designing & Logo Designing, Content Writing & Marketing, Email Marketing other than SEO and Digital Marketing Services. The client reviews displayed below are proof of how efficiently ePromoters undertakes its responsibilities and values its customers.

About the Author

Working as a Content Writer at GoodFirms, Anna Stark bridges the gap between service seekers and service providers. Anna’s dominant role lingers to form every company’s achievement and critical attributes into words. She strongly believes in the charm of words and equips new approaches that work, always with concepts, something new to create, and something unique to enhance the firm’s identity.

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ePromoters Secures a Spot on Clutch’s List of Top E-Commerce Development Companies in Pakistan
ePromoters Secures a Spot on Clutch’s List of Top E-Commerce Development Companies in Pakistan 150 150 Khatijah Mehmed

ePromoters is a digital agency that is focused on delivering high-quality services and sophisticated creative solutions for our clients. Our team is made up of strategists, creative minds, technologists, designers, marketers, storytellers, and inventors. With our combined skills and expertise, we are certain that we can handle any business problems that you might have.

As a matter of fact, we’ve been doing very well in the market recently and Clutch managed to catch the wind of our success. They recently named us as a leading e-commerce company in Pakistan for our impeccable service and for the outstanding business solutions we provide.

To officially acknowledge this incredible award, here is our Chairman Inam ul Haq:

“This award paves the road for thousands of opportunities in the International market for ePromoters. This award can help us attract more customers through Clutch. It acts as a quality certificate for our new clients which can help us build more reliable relations which in return can expand our business.”

Clutch is a go-to resource in the agency space. Their ratings and reviews platform is popular for its reliability and transparency. They also help vendors like us connect with different audiences and clients all around the world. That’s why being evaluated by Clutch is a great milestone for our company.

We would also like to take this time to give our clients and partners a huge shout-out. Thank you for the incredible support you showed us throughout the years.

Are you interested in knowing more about our company and the services we provide? Give us a quick call! We would love to hear from you.

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GoodFirms Lists ePromoters amongst the Top Digital Marketing Agencies in Pakistan
GoodFirms Lists ePromoters amongst the Top Digital Marketing Agencies in Pakistan 150 150 Khatijah Mehmed

ePromoters is a digital marketing firm based in Pakistan, comprising a range of intellectual wealth including strategists, creative minds, technologists, designers, marketers, storytellers, and inventors. The company aims at building trustworthy relationships with its clients based on transparency, persistence, mutual trust, and integrity. ePromoters has delivered an array of services since 2012, comprising WordPress design, Social Media Marketing, Logo designing, SEO, Email Marketing, Search Engine Marketing, Web Development, Tracking, and Analysis throughout the country and at the International level. The team of experts at the company holds extraordinary skills and work alongside to deliver the best creative results. The company has experience working with some of the leading industry giants, providing prodigious strategies and plans. ePromoters provide B2B and B2C marketing, and their experience with major projects such as Amazon, eBay has expanded its reach.

GoodFirms Research Methodology

GoodFirms is a B2B organization that aims to connect IT service seeker companies to the IT service providers. The firm helps the service seekers find the most eligible partner through its detailed research on IT companies. GoodFirms evaluates all the registered companies based on the three most critical parameters: Quality, Reliability, and Ability. Moreover, the panel of experienced researchers in the company works efficiently to explore customer satisfaction, market penetration, the experience earned, and the quality of deliverables.

Similarly, GoodFirms also analyzed the services of ePromoters. They revealed that the firm proves to be promising in delivering excellent Digital Marketing, Web development, and eCommerce development services and solutions.

Acknowledged by GoodFirms

GoodFirms assessed ePromoters and found the organization to be delivering excellent Digital Marketing, Web development, and eCommerce development services and solutions.

  1. Digital Marketing Services

In the digital era we live in, no business can without proper digital marketing activities. ePromoters understand that digital marketing strategy is one of the leading tools to get a brand in  front of the masses  and make continuous efforts to make a successful marketing strategy. The company is well equipped with a team of marketing experts who deliver engaging and creative marketing solutions to make a brand successful. At the initial stage, the marketers develop a strategy to ensure that all their marketing activities are tied towards a common goal of brand building. Next, they create a robust digital engagement strategy that delivers the expected result. Moreover, they also plan strategies to create different campaigns to increase brand awareness, which has helped the company secure a name amongst top digital marketing companies in Pakistan.

One of the client’s have shared their valuable feedback on digital marketing services by ePromoters with five star rating.

  • Web Development Services

The pandemic has made businesses realize  the importance of online business and a website. ePromoters is continuously striving to deliver exceptional web development services to its clients. The panel of expert web developers and designers create responsive websites with incredible web strategy, digital marketing, and developmental teamwork. Moreover, all the websites created by the company are mobile-friendly, too, as half of the web traffic comes from mobile phones. The web development engineers at ePromoters create attractive and appealing websites that will attract new leads, engage more customers, and unlock your profit potential. All the aforementioned strategies will soon get ePromoters a name among top  web development companies in Pakistan.

  • Ecommerce Development Services

Ecommerce is one of the few industries that has sustained well even during testing times like the pandemic. Various organizations have started or have already shifted their business to the ecommerce sector, which has majorly increased the requirement of eCommerce developers. Being an emerging eCommerce web design company, ePromoters consists of a team of professionals that help design a perfect eCommerce website. All the engineers and developers in the company are experienced, and they know how to create a simple yet efficient layout for their client’s company that will help them expand their business online. Moreover, ePromoters also provide eCommerce development solutions to their pre-existing clients. The creative and engaging store layout and unmatched strategy have helped the company be known amongst the top eCommerce development companies in Pakistan.

About GoodFirms

Washington, D.C.-based GoodFirms is a maverick B2B research and reviews firm that aligns its efforts in finding Mobile App development, App designing, and Software development companies delivering unparalleled services to its clients. GoodFirms’ extensive research process ranks the companies, boosts their online reputation and helps service seekers pick the right technology partner that meets their business needs.

About the Author

Working as a Content Writer at GoodFirms, Anna Stark bridges the gap between service seekers and service providers. Anna’s dominant role is to figure out company achievements and critical attributes and put them into words. She strongly believes in the charm of words and leverages new approaches that work, including new concepts, that enhance the firm’s identity.
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Type of Google reCAPTCHA
Type of Google reCAPTCHA 150 150 Khatijah Mehmed

Type of reCAPTCHA, There are four types of reCAPTCHA to choose from when creating a new site.

reCAPTCHA v3

reCAPTCHA v3 allows you to verify if an interaction is legitimate without any user interaction. It is a pure JavaScript API returning a score, giving you the ability to take action in the context of your site: for instance requiring additional factors of authentication, sending a post to moderation, or throttling bots that may be scraping content.

reCAPTCHA v2 (“I’m not a robot” Checkbox)

The “I’m not a robot” Checkbox requires the user to click a checkbox indicating the user is not a robot. This will either pass the user immediately (with No CAPTCHA) or challenge them to validate whether or not they are human. This is the simplest option to integrate with and only requires two lines of HTML to render the checkbox.

reCAPTCHA v2 (Invisible reCAPTCHA badge)

The invisible reCAPTCHA badge does not require the user to click on a checkbox, instead it is invoked directly when the user clicks on an existing button on your site or can be invoked via a JavaScript API call. The integration requires a JavaScript callback when reCAPTCHA verification is complete. By default only the most suspicious traffic will be prompted to solve a captcha. To alter this behavior edit your site security preference under advanced settings.

reCAPTCHA v2 (Android)

The reCAPTCHA Android library is part of the Google Play services SafetyNet APIs. This library provides native Android APIs that you can integrate directly into an app. You should set up Google Play services in your app and connect to the GoogleApiClient before invoking the reCAPTCHA API. This will either pass the user through immediately (without a CAPTCHA prompt) or challenge them to validate whether they are human.

reCAPTCHA v1 – Shut down

reCAPTCHA v1 has been shut down since March 2018. Please use an option above.

daraz commission
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Daraz.pk MARKETPLACE COMMISSION STRUCTURE
Daraz.pk MARKETPLACE COMMISSION STRUCTURE 1024 576 Khatijah Mehmed

Daraz.pk deducts commission from the seller payment depending on which category the product belongs to. So find the category of your product and know exactly how much you will be charged as commission

You can find below the commission charged by Daraz, as per the specific category of the product.

Category Sub Category Commissions
  Home Appliances  
Home Appliances All other Home Appliances 2.50%
  Computers & Laptops  
Computer Accessories Uninterrupted Power Supply 5.10%
Computer Accessories All Computer Accessories 12.90%
Computers Components All Computer Components 4.30%
Desktop Computers All Desktops Computers 4.30%
Laptops All Laptops 1.70%
PC Gaming Gaming Desktop Computers 1.70%
PC Gaming Gaming Laptops 1.70%
PC Gaming PC Games 4.30%
PC Gaming All other PC Gaming 12.90%
Printers & Accessories Fax machines 6.00%
Printers & Accessories Ink 6.00%
Printers & Accessories Inkjets Inks 6.00%
Printers & Accessories Printer cutter 6.00%
Printers & Accessories Printer memory modules 6.00%
Printers & Accessories Printer Stands 6.00%
Printers & Accessories All other Printers & Accessories 5.10%
Scanners All Scanners 6.00%
Storage All Storage 4.30%
Tablet Accessories All Tablet Accessories 12.90%
Computers & Laptops All other Computers & Laptops 8.60%
  Motors  
Automotive Auto Oils & Fluids 4.30%
Automotive Motorcycle & ATV - Motorcycles 2.50%
Automotive All other Automotive 8.60%
Motorcycle ATVs & UTVs 2.50%
Motorcycle Cruiser Bikes 2.50%
Motorcycle Custom Bikes 2.50%
Motorcycle Electric Bikes 2.50%
Motorcycle Hyperunderbone 2.50%
Motorcycle Moto oils & Fluids 4.30%
Motorcycle Offroad Bikes 2.50%
Motorcycle Scooters 2.50%
Motorcycle Sportbikes 2.50%
Motorcycle Standard Bikes 2.50%
Motorcycle Touring Bikes 2.50%
Motorcycle Trailers for Bikes 2.50%
Motorcycle Underbone 2.50%
Motorcycle All other Motorcycle 8.60%
Motors All other Motors 8.60%
  TV, Audio / Video, Gaming & Wearables  
Home Entertainment All Home Entertainment 5.10%
Live Sound & Stage Equipment All Live Sound & Stage Equipment 5.10%
Smart Speakers All Smart Speakers 5.10%
Audio All other Audio 8.60%
Nintendo Consoles 4.30%
Nintendo All other Nintendo 5.10%
Other Gaming All Other Gaming 12.90%
PlayStation Consoles 1.70%
PlayStation Controllers 5.10%
PlayStation Digital Downloads 5.10%
PlayStation Games 5.10%
PlayStation PlayStation VR Headsets 1.70%
PlayStation All other PlayStation 12.90%
Xbox Consoles 1.70%
Console Gaming All other Console Gaming 5.10%
Games All Games 5.10%
Gaming Accessories All Gaming Accessories 12.90%
Gaming Consoles All Gaming Consoles 1.70%
Nintendo 3DS Consoles 1.70%
Nintendo DS Consoles 1.70%
Nintendo Switch Consoles 1.70%
Other Gaming All Other Gaming 12.90%
PS Vita Consoles 1.70%
PS3 Consoles 1.70%
PS4 Consoles 1.70%
PSP Consoles 1.70%
Wii Consoles 1.70%
Wii U Consoles 1.70%
Xbox 360 Consoles 1.70%
Xbox One Consoles 1.70%
Gaming All other Gaming 8.60%
Home Audio & Theater All Home Audio & Theater 5.10%
Televisions All Televisions 2.50%
TV Accessories All TV Accessories 8.60%
Fitness & Activity Tracker Accessories All Fitness & Activity Tracker Accessories 12.90%
Fitness & Activity Trackers All Fitness & Activity Trackers 3.40%
Gesture Control All Gesture Control 12.90%
Smart Glasses All Smart Glasses 3.40%
Smart Trackers All Smart Trackers 3.40%
SmartWatches All SmartWatches 3.40%
Smartwatches Accessories All Smartwatches Accessories 3.40%
Virtual Reality Mobile VR 4.30%
Virtual Reality PC VR 4.30%
Virtual Reality All Virtual Reality 12.90%
Wearable Technology All Wearable Technology 3.40%
TV, Audio / Video, Gaming & Wearables All other TV, Audio / Video, Gaming & Wearables 8.60%
  Bags and Travel  
Bags and Travel All Bags and Travel 8.60%
  Bedding & Bath  
Bedding & Bath All Bedding & Bath 12.90%
  Cameras  
Camera Accessories Memory Cards 4.30%
DSLR All DSLR 3.40%
Instant Camera All Instant Camera 3.40%
Lenses All Lenses 3.40%
Mirrorless All Mirrorless 3.40%
Optics All Optics 3.40%
Point & Shoot All Point & Shoot 3.40%
Video & Action Camcorder All Video & Action Camcorder 3.40%
Cameras All Other Cameras 5.10%
  Charity and Donation  
Charity and Donation All Charity and Donation 0.00%
  Fashion  
Boys Fashion Bags 8.60%
Boys Fashion All other Boys Fashion 14.60%
Girls Fashion Bags 8.60%
Girls Fashion All other Girls Fashion 14.60%
Kids Fashion All Kids Fashion 14.60%
Kids Unisex Fashion All Kids Unisex Fashion 14.60%
Men - Clothing Traditional Clothing / Unstitched Fabric 12.90%
Women - Clothing Traditional Clothing / Unstitched Fabric 12.90%
Fashion All other Fashion 17.20%
  Furniture & Décor  
Furniture All Furniture 8.60%
Furniture & Décor All other Furniture & Décor 12.90%
  Groceries  
Groceries All Groceries 3.40%
  Health & Beauty  
Medical Supplies All Medical Supplies 8.60%
Over The Counter Medicines All Over The Counter Medicines 6.00%
Services All Services 8.60%
Health & Beauty All other Health & Beauty 12.90%
  Home & Living  
Furniture All Furniture 8.60%
Home & Living All other Home & Living 12.90%
Appliances Parts & Accessories All Appliances Parts & Accessories 8.60%
Cooling & Heating Air Conditioning 2.50%
Cooling & Heating Air Treatment 4.30%
Cooling & Heating Exhaust Fans 8.60%
Cooling & Heating Fans 8.60%
Cooling & Heating Heaters 4.30%
Cooling & Heating Water Heaters 4.30%
Cooling & Heating All other Cooling & Heating 2.50%
Generators & Portable Power All Generators & Portable Power 3.40%
Irons & Garment Steamers All Irons & Garment Steamers 8.60%
Kitchen Appliances Cooktops & Ranges 6.00%
Kitchen Appliances Gas Stoves 5.10%
Kitchen Appliances Microwaves & Parts 4.30%
Kitchen Appliances Ovens 5.10%
Kitchen Appliances Range Hoods 6.00%
Kitchen Appliances Warming Drawers 6.00%
Kitchen Appliances Water Dispensers, Purifiers & Filters 5.10%
Kitchen Appliances All other Kitchen Appliances 3.40%
Large Appliances Cooktops 6.00%
Large Appliances Dish Washers & Dryers 3.40%
Large Appliances Electric Grills 6.00%
Large Appliances Freezers 3.40%
Large Appliances Hoods 6.00%
Large Appliances Ice Makers 8.60%
Large Appliances Lifestyle Appliances 8.60%
Large Appliances Microwaves & Ovens 4.30%
Large Appliances Ranges & Hobs 6.00%
Large Appliances Refrigerators 3.40%
Large Appliances Sinks 8.60%
Large Appliances All other Large Appliances 3.40%
Lighting All Lighting 12.90%
Sewing Machines All Sewing Machines 8.60%
Small Kitchen Appliances Bakeware & Pastries 12.90%
Small Kitchen Appliances Coffee Machines & Accessories 8.60%
Small Kitchen Appliances Cooktops 5.10%
Small Kitchen Appliances Electric Grills 5.10%
Small Kitchen Appliances Microwaves & Ovens 4.30%
Small Kitchen Appliances Water Dispensers 5.10%
Small Kitchen Appliances All other Small Kitchen Appliances 8.60%
Vacuums & Floor Care All Vacuums & Floor Care 8.60%
Washers & Dryers All Washers & Dryers 3.40%
  Kitchen & Dining  
Coffee & Tea All Coffee & Tea 8.60%
Kitchen & Dining All other Kitchen & Dining 12.90%
  Laundry & Cleaning  
Laundry & Cleaning All Laundry & Cleaning 12.90%
  Livestock  
Livestock All Livestock 2.50%
  Media, Music & Books  
Books All Books 12.90%
eBooks All eBooks 12.90%
Magazines All Magazines 12.90%
Media, Music & Books All other Media, Music & Books 8.60%
  Mobiles & Tablets  
Landline Phones All Landline Phones 8.60%
Mobiles All Mobiles 2.50%
Tablets All Tablets 3.40%
Tablets 2-in-1 All Tablets 2-in-1 3.40%
Mobiles & Tablets All other Mobiles & Tablets 12.90%
  Mother & Baby  
Baby Health Care All Baby Health Care 6.00%
Clothing & Accessories All Clothing & Accessories 14.60%
Diapering & Potty All Diapering & Potty 3.40%
Feeding All Feeding 3.40%
Mother & Baby All other Mother & Baby 8.60%
  Pet Supplies  
Pet Supplies All Pet Supplies 3.40%
  Sample  
Sample All Sample 0.00%
  Service Product  
Service Product All Service Product 0.00%
  Special Digital Products  
Special Digital Products All Special Digital Products 1.50%
  Special Promotion  
Ramadan All Ramadan 8.60%
School Holidays Sale Back To School 8.60%
  Sports & Outdoors  
Exercise & Fitness Cardio Equipment 4.30%
Shoes & Clothing All Shoes & Clothing 17.20%
Sport Watches All Sport Watches 17.20%
Sport Watches & Sunglasses All Sport Watches & Sunglasses 17.20%
Sports Nutrition All Sports Nutrition 3.40%
Sports & Outdoors All Sports & Outdoors 8.60%
  Stationery & Craft  
Paper Products Computer Form Paper 3.40%
Paper Products Copier Paper 3.40%
Paper Products Fax Paper Rolls 3.40%
Writing & Correction All Writing & Correction 3.40%
Stationery & Craft All other Stationery & Craft 4.30%
  Tools, DIY & Outdoor  
Lawn & Garden Outdoor & Gardening Power Tools 3.40%
Outdoor All Outdoor 8.60%
Power Tools All Power Tools 8.60%
Tools, DIY & Outdoor All Tools, DIY & Outdoor 12.90%
  Topup  
Topup All Topup 0.00%
  Toys & Games  
Toys & Games All Toys & Games 8.60%
Toys, Kids & Babies All Toys, Kids & Babies 8.60%
  Watches Sunglasses Jewellery  
Watches Unisex - Sports 3.40%
Watches Women - Sports 3.40%
Watches Sunglasses Jewellery All other Watches Sunglasses Jewellery 17.20%
  Digital Goods  
Daraz Gift Cards All Daraz Gift Cards 0.00%
Financial Services Insurance 4.30%
Games, Gift Cards & Software All Games, Gift Cards & Software 1.70%
Home Services All Home Services 4.30%
Local Vouchers Activities and Entertainment 4.30%
Local Vouchers Apparel & Fashion 8.60%
Local Vouchers Beauty and Wellness 12.90%
Local Vouchers Food and Beverages 8.60%
Local Vouchers Hotels & Travel 6.00%
Digital Goods All other Digital Goods 4.30%

digital
  • Khatijah Mehmed
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TOP 10 TYPES OF DIGITAL MARKETING TO PROMOTE BUSINESS
TOP 10 TYPES OF DIGITAL MARKETING TO PROMOTE BUSINESS 541 280 Khatijah Mehmed

When it comes to promoting your business through Digital Marketing, it can be a wastage of time and energy and money too. On the other hand, using the right tools and platforms can flourish your business within days.

Digital marketing nowadays is must-have for businesses to stay in for competition as well as updates. Companies need to know which type of marketing will work for their business as most small businesses don’t have a budget for the sake of trial and error.

Here are 10 types of Digital Marketing to promote your business:

1.    SEARCH ENGINE OPTIMIZATION (SEO):

The first thing which should be considered is SEO. It is the type of marketing that optimizes your content to bring more online traffic and engagement such as through Google and Bingo.

                           SEO is all about the right choice of phrases and keywords. Using appropriate keywords in content, which closely align with what our customer is looking for, brings in the organic traffic.

“Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.” – Jill Whalen

2.    SEARCH ENGINE MARKETING (SEM):

SEM also plays an important role in successful marketing. SEM is the type of marketing that aims to increase the visibility of the website by a paid method.  You can run your ads on search engines by paying them. One of the significances of SEM is that google shows paid sites on the first page, which will automatically increase engagement.

3.    SOCIAL MEDIA MANAGEMENT (SMM)

According to a recent survey, the number of social media users worldwide is 3.484 billion, which means that it is most successful yet affordable platform for Digital Marketing especially for B2C business. Also, social media is the more friendly way to engage with your audience, to show what you are and what is your content about.

4.    SOCIAL MEDIA ADVERTISING:

There are several Social Media platforms that provides an advertising opportunity. As said, it is the platform with the most active user. If you want to reach organic traffic you need to post authentic content on social media with paid ads, as it ensures that your brand is visible to those who are interested in your services.

5.    CONTENT MARKETING:

It is also one of the types of Marketing and comes after SEM and SEO. For example, a person randomly searching some content relating his/her interest, firstly s/he’ll land on your site, and after that to your product or whatever services you are providing.

             Also adding reviews, blogs, reports will help your customer to get more satisfaction which will naturally promote engagement.

6.    AFFILIATE MARKETING:

Affiliate marketing is the best tool for successful Digital Marketing.  Firstly, it reduces the workload. Secondly, there is no set cost and you can negotiate on the terms you pay to your affiliate.

7.    WEBSITE DESIGN:

In Digital Marketing the first thing which is considered is the company’s website. When a customer reaches your site, it gives the first impression of your brand and the type of services you are providing. Furthermore, it imparts professionalism and is an authentic medium to engage to your organic audience. 

8.    EMAIL MARKETING:

Email marketing is the grayest medium of all.  Through email marketing you can send thousands of messages in bulk at a time, saving your time and energy. Also, you can target a specific audience as it is conventional and personal. Moreover, email marketing can be used to promote your content and you can also drive more audience to your website and social media links.

9.    PAY- PER – CLICK (PPC):

PPC is also a form of marketing where marketers pay every time a person clicks on their ad. This increase engagement on their site and helps them rank out in the crowd.

10. T-V MARKETING:

The last type of marketing place is T-V on which the general population spends over 4.5 hours a day, and is still one of the most important forms of medium as each country run ads in their native language, makes it more easy for one to understand the services you are providing and ultimately increases the traffic on your site.

10 simple
  • Khatijah Mehmed
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10 SIMPLE STEPS TO SOCIAL MEDIA ANALYTICS SUCCESS
10 SIMPLE STEPS TO SOCIAL MEDIA ANALYTICS SUCCESS 1600 1000 Khatijah Mehmed

Social Media marketing is one of the most important and game changing approach. Social Media marketing can be a straight wastage of time, energy as well as money if you don’t follow right steps.   

Contrarily, having a focused mindset with killing tactics can take your business to next level. The key is to have an insight of how to strategically create, carry out, and measure the plan.

  Here are 10 simple steps for successful Social Media Analytics:

1.WHAT DO YOU WANT TO TRACK AND WHY?

Have a clear idea of what and why. You must track the glitch because of which your marketing is lagging and to find and track the specific flaw is key to successful social media marketing.

2. SET DEFINED AND MEASURAUBLE GOALS:

 A clear and well determined mindset will assist you in defining your goal vividly, giving you a specific direction and will help you narrow down the theme of your content. Ask yourself what is your goal on this platform, Is it to build an audience? Increase website traffic? Strengthen branding?

3. SET CLEAR TIME FRAMES FOR YOUR MONITORING:

For a successful Media Marketing, consistency is obligatory. Posting random blogs and graphics will not build a prosperous marketing strategy. Always keep in view the type of your content, variety of your audience and knowing when your audience are likely to engage with your content are steps to be considered.

4. CREATE ALERTS TO TRACK SPIKES IN ACTIVITY:

For successful Media Marketing, create customs alerts as per according to your marketing goal so that you can track changes in the metrics that are most meaningful to your business. Programming an alert that detects spikes in traffic is a great way to stay on top of important online events that affect your web traffic.

5.CHECK AND FILTER RESULTS:

 As you are not going to get your marketing very well all the time so, keep analyzing what is working and not working for your marketing. There are some tools available to analyze and monitor whether you are moving towards your goals and producing the kind of result you want.

6.HAVE AN EYE ON TOP THEMES AND INFLUENCERS:

Keep track of what type of marketing trend is in, as it will indicate what type of content was helpful toward audience and made an impact on them. Furthermore, try to remain updated by upcoming swings and dynamics on Social Media platform.

7. COLLATE KEY METRICS ON ONE DASHBOARD:

The use of marketing dashboards gives you the chance to make more informed decisions on a daily basis. In turn, this can reduce the cost and energy of your marketing efforts and improve their impact on your revenue cycle.

8.COMPARE DATA AND GOALS:

Invariably compare data and goals and keep a keen eye, whether you are moving towards your set goals or not. Otherwise, you will not have will have zero idea which strategies is paying off and which isn’t working right for you.

9. SPOT NEW ELEMENTS TO INCORPORATE:

Don’t go by the set rules all the time. Let your creativity do the wonder by implementing new strategies and ideas. Think beyond the set limits and expand your view.

“Everything you can imagine is real.” — Pablo Picasso

10. SHARE YOUR RESULTS:

Always share your final result with other companies as it will not only help you build your network but can point out flaws as well as can suggest something better.

Want to keep ahead of your competitors? ePromoters is providing you the major and well analyzed service of Social Media Marketing.  Our company has been the partner of biggest firm and helped them elevate their business due to perfectly plan strategies and experienced team member.

For further inquiry, feel free to contact us.

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